Free · 3 Minutes · No Obligation
How Close Are You To Making Your Business Optional?
You didn't build a business simply to create revenue.
You built it to create freedom.
More flexibility. More control over your time. More choices about what comes next.
Yet many successful owners discover something surprising:
The business is growing. But their personal freedom isn't.
The Business Optional Score reveals how effectively your business is creating the freedom, flexibility, and future options you're working so hard to achieve.
In 3 minutes you'll discover:
- How close you are to making your business optional
- Whether business success is being converted into personal freedom
- Where your greatest opportunity may exist
- How dependent the business still is on you
- What may deserve your attention next
No sensitive financial information required.
“Success should make more of life possible.”
The Freedom Gameplan
The Business Optional Score Is Just The Beginning
Most business owners think they need a better business.
What they often need is a clearer plan for creating more freedom.
The Business Optional Score is the first module of The Freedom Gameplan, a step-by-step process designed to help business owners identify what's creating freedom, what's holding it back, and where their biggest opportunities may exist.
It starts with your score.
But the bigger goal is understanding what comes next.
Because knowing your score is helpful.
Knowing how to improve it is where things get interesting.
What the score measures
Four dimensions of freedom
Your score isn't one number — it's a picture of how much optionality your business is creating across the four areas that matter most to an owner.
Does your business support the life you want?
Time, flexibility and energy — whether the business is giving you the life you started it for, or quietly taking it away.
Is your business creating personal wealth?
Whether the income your business generates is turning into personal wealth and independence, or just revenue that never reaches you.
Can the business operate without you?
How heavily the business depends on you for decisions, clients, revenue and day-to-day operations — and what that costs you.
Can your business earn more without you working more?
Whether systems and recurring value let the business generate results without requiring more of your time.
What you get
Your Personal Business Freedom Blueprint
In less than three minutes you'll receive:
- Your Business Optional Score (out of 100)
- A breakdown across all four freedom drivers
- Your biggest freedom bottleneck
- Your strongest freedom advantage
- A personalised explanation of what your score means
- The next steps most likely to increase your freedom
Not a generic report.
The first insight inside your Freedom Gameplan journey, including your Business Optional Score, your biggest opportunity, and the area most likely to increase your freedom.
How it works
Three minutes to clarity
Answer 10 questions
Simple agree-or-disagree statements across the four dimensions. About three minutes, no prep required.
See your score instantly
Your overall score out of 100, each dimension, and the one area that could create the biggest increase in freedom.
Get your personalised read
What your answers reveal about where you stand, what's in the way, and what to do next — delivered immediately.
What Happens After My Score?
The Business Optional Score is the first step.
After receiving your results, you'll have the opportunity to continue building your Freedom Gameplan and explore:
- What greater freedom could look like for you
- The role you want your business to play in your future
- Your biggest opportunities
- Your Freedom Gameplan
- Practical next steps for creating more freedom, flexibility, and choice
Think of the score as the starting point.
The Freedom Gameplan helps you build everything that comes after.
In their words
Owners Who Built Their Freedom Gameplan
"As a small business owner with a family, Tyler's process created the clarity we needed. It has been great working with Tyler throughout the Gameplan process."
Mitchell
Co-Working Business Owner
"Tyler is exceptional as a financial advisor and lifestyle planner. I'd recommend this Business Optional Score for any Owner looking for balance and an Advisor focussed on advice, not sales pitches."
Ron
Principal
Your guide
Tyler Hoffman, FMA
Most business owners started their business for freedom. More flexibility. More control. More options.
Somewhere along the way, many discover they've created a business that depends on them more than they'd like.
After years as a financial advisor, Tyler stepped into business ownership as a Shack Shine franchise owner, gaining firsthand experience with the realities entrepreneurs face every day. Today, as President of OnPoint Private Wealth Coaching, he helps owners connect the dots between their business, their finances, and the life they're trying to build.
Because money matters. Business matters. But freedom is the goal.
FAQs
Questions you might have
What is the Business Optional Score?+
A free, 10-question scorecard that measures how much freedom your business is actually creating for you across four areas: Lifestyle Freedom, Financial Freedom, Business Independence, and Time & Money Leverage. You get a score out of 100 and a personalised breakdown of where your biggest opportunity sits.
How long does it take?+
About three minutes. The ten questions use a simple scale, and you'll see your score and results immediately after submitting your email.
Is it really free?+
Yes — completely free, with no credit card and no obligation.
Who is this for?+
Business owners and consultants who are doing well but feel like the business still depends on them more than they'd like. It's for anyone who started a business for freedom and wants to know how close they really are.
What happens to my email?+
Your results are sent to your email so you have a copy. You'll also receive a short follow-up with context on your score. You can opt out at any time, and we never share your details.
Do I need to become a client?+
No. The Score is built to give you clarity whether or not you ever work with us. If the results are useful on their own, that's a win. If you want to go deeper, the Freedom Gameplan is there when you're ready.
Your next step
Imagine What Changes When Work Becomes Optional
The goal isn't retirement.
The goal is choice.
The choice to step back.
The choice to work because you want to.
The choice to spend more time with family.
The choice to pursue what's next.
The first step is understanding where you stand today.
Take the Free Business Optional ScoreThree minutes. No cost. No obligation. Just clarity on what's possible.